Hotels
March 18, 2025

2025’s Hottest Hospitality Markets

Some places are building more. Some are booking like crazy. Others are redefining luxury, design, and innovation.

So where’s the action? Let’s dive in.

1. Hotel Development Leader: The United States

No country is adding more hotels than the United States. With more than 6,400 new properties in development, the U.S. accounts for nearly 40 percent of all global hotel construction. That means more rooms, more options, and a wave of new hotels opening across the country.

From major cities to small towns, the hospitality industry is expanding at an incredible pace. Whether it’s high-rise luxury hotels in New York, boutique properties in Austin, or new beachfront resorts in California, the U.S. continues to dominate the market.

2. The Hotel Bookings: Vietnam & Malaysia

While some countries are building, others are booking. In 2025, Vietnam and Malaysia have some of the highest hotel booking rates in the world. More than 60 percent of consumers in both countries are reserving hotel stays, highlighting a significant rise in demand.

This surge in bookings is not just about tourism—it’s a signal that these countries are becoming major players in the hospitality industry.

3. Luxury and Innovation: Saudi Arabia

Saudi Arabia is no longer just about deserts and oil; it’s becoming a top destination for luxurious, cutting-edge hotels.

The Red Sea Project is one of the most exciting developments, with resorts featuring overwater villas, glass-bottomed suites, and private islands. Desert Rock Resort, built directly into the landscape, is setting a new standard for sustainable design. Shura Island is emerging as a hub for ultra-luxurious beachfront hotels, while Sheybarah Island offers futuristic, eco-friendly domes floating on the water.

Saudi Arabia is not just investing in hotels; it’s investing in an entirely new vision of tourism—one that blends innovation, exclusivity, and sustainability on an unprecedented scale.

4. Design: Singapore, Mexico, Bali and Saudi Arabia

Singapore – The Pan Pacific Orchard is a masterpiece of modern architecture, integrating lush greenery into its open-air terraces. Each level of the hotel is designed as a distinct environment—Forest, Beach, Garden, and Cloud—creating a seamless blend of nature and urban luxury.

Mexico – From minimalist jungle retreats to bohemian-inspired beachfront properties, Mexico has perfected the art of hotel design. Casa TO, with its geometric structures surrounded by greenery or AZULIK Tulum that feels more like a work of art than a hotel.

Bali – Hotels in Bali have long embraced natural materials and open-air design, but new properties are taking things even further. Lost Lindenberg is built like a series of hidden treehouses, rising above the jungle.

Saudi Arabia – With hotels being built into mountains, floating on water, or set deep in the desert, Saudi Arabia is pushing the boundaries of what a hotel can be.

New developments, rising demand, and bold architectural innovations are reshaping how and where people travel.

For travelers, this means more options and more unique experiences. For investors, it’s a glimpse into the future of hospitality. For designers and hoteliers, it’s an exciting challenge—to create hotels that are not just places to stay, but places that leave a lasting impact.

These destinations are not just responding to trends; they are setting them. And in the years to come, they will continue to shape the way the world travels.